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Just as in making a film or video, using the technology of podcasting is of little value if the material is sloppily devised and recorded. While it isn't always appropriate to script the content, planning is a creative process and needs to include:

  • what is the purpose of the podcast; what is the time frame?;
  • who is the target audience?;
  • what kind of delivery is appropriate for the target audience?;
  • who will moderate the content and format before it is recorded?;
  • are there any copyright issues to consider?;
  • are there any assessment issues to consider?

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